What is Plastic Free July?
Plastic Free July was started in Australia 10 years ago, and now operates around the world (250 million participants in 177 countries). This year with the enormous amount of plastic that is being used (and disposed of) on a daily basis because of Coronavirus, helping people find alternatives to single-use plastic is even more crucial.
Plastic Free July helps us focus on ways we can reduce our use of single-use plastic. It's not about eliminating plastic completely. Instead, if we all make small changes to our everyday habits, together, we can make a huge difference and be part of the solution to plastic pollution. And we can have cleaner streets, oceans, and beautiful communities.
What does Modibodi have to do with plastic? Or more accurately, reducing plastic?
Modibodi is one of the easiest and most comfortable ways to reduce plastic. And it’s as simple as changing your underwear.
Did you know that there is plastic in pads and tampons? It’s estimated that sanitary pads are made up of 90 per cent plastic (according to National Geographic) and that each pad contains the equivalent of four plastic bags. Tampon applicators are made from plastic and most tampons brands include a thin layer of plastic in addition to the braided plastic of the dangling strings. Every piece of plastic ever created still exists in the world today, which means the very first tampon and pad still exist in landfill somewhere.
Modibodi's period-proof underwear looks and feels just like normal underwear. It's specifically designed for periods, discharge, light bladder leaks and weak pelvic floors. Reusable underwear you can wear instead of, or as well as, products you are currently using when you have your period.
Making a difference
If 100,000 young girls pledged to go plastic-free for their period from the start of their menstrual cycle, this would prevent 11 billion disposable hygiene products ending up as landfill or 1.5 million garbage bags of waste.
Not only is leak-proof apparel better for the environment, it is more cost effective too:
- 5-7 pairs of Modibodi which will see you through your period for two years = 550-750 AED
- 48 boxes of tampons and 48 packs of pads for two years = approximately 1,000 AED
Easy ways we can reduce our use of plastic - and support local business at the same time.
- Some drinks really do need a straw and paper straws just don't do the job! With these stainless steel straws, you can enjoy your drinks and help the environment.
- Swap tea bags for loose leaf tea. Not only will you reduce your use of plastic, you'll save money and most importantly have a nicer cup of tea. Tealand's Clari Tea is one of our favourites.
- Most takeaway coffee cups aren't recycled. Using your own reusable coffee cup when ordering takeaway coffees can make a huge difference to the amount of plastic you are sending to landfill. Check out these keepcups from RAW Coffee.
- Replace plastic bottles of water for under the sink water filters and have the convenience of fresh filtered water from your tap all year round.
- Use silicone food wraps instead of plastic wrap. We've been using these for months and love that we are using less plastic wrap. We love them even more now that they are half price!
- Make the switch to Modibodi's period-proof underwear and save up to 16,000 pads and tampons ending up in landfill.